I've spent over 13 years learning what it takes to turn an idea into a business, and a business into something much bigger. My work has also been featured on Sky News and ITV.
Now I work privately with a small number of founders who want to do the same.
Apply to work with meBuilt a salon chain and launched two training academies.
Led a cosmetics brand and developed online businesses, including The Nail Tech Org.
Built teams and launched multiple products and services across bricks-and-mortar, education, e-commerce and community.
You might already know exactly where you want to take your business. Or you might know there's a bigger opportunity, but you're not quite sure what that looks like yet. Either way, these are the sorts of things we can work on together.
You've built expertise, a reputation or an audience. How could you turn that into additional revenue?
We can explore new offers, education programmes, digital products, memberships and other business models that make sense for your customers. From deciding what to create and how to price it, to planning how you'll take it to market.
You don't just want people to discover your business. You want them to trust it, recommend it and keep coming back.
We'll look at your positioning, messaging, customer experience and how you could build a genuinely loyal community around what you do.
You've got an idea you're excited about. But what happens between having the idea and making the sales?
We'll work through your offer, audience, launch strategy, marketing, sales process and the numbers behind it. I'll share relevant frameworks and examples from launches I've run so you can build a plan for yours.
Maybe you've reached the point where you're doing too much yourself.
We'll look at what you should still own, what you could delegate, who you might need to hire and how to introduce the systems and accountability that allow other people to take responsibility.
Another location. A training academy. A new product line. A different market. A new way of generating revenue.
We'll look at the opportunity, the commercial realities, what it would take to make it work and whether it's the right next move for your business.
We'll identify the areas with the greatest potential for your business and focus our time where it can make the biggest difference.
This is a working partnership.
I'll help you see the bigger picture, make important decisions and work through how to bring those decisions to life. And where I've done something relevant in my own businesses, I'll show you how I approached it - the methods, tools, systems, decisions and lessons - so you can apply what makes sense to yours.
Where are you now, and where is the biggest potential?
We start with a proper review of your business. Your offers, customers, revenue streams, positioning, team, operations and goals. We'll look at what's working, what's limiting growth and where there might be opportunities to build something more valuable.
How are we going to make it happen?
Now we focus on the opportunities we've identified. That might mean developing a new offer, planning a launch, improving your business model, building your team or creating a stronger community strategy. I'll bring relevant experience, frameworks and practical examples from my businesses.
What's working, what needs changing and what comes next?
We'll review what's been implemented, what we've learnt and what the results are telling us. We'll identify what needs improving, what could be scaled and what you should focus on next.
The structure stays consistent. What we work on within it is tailored to your business.
One 90-minute session to review your business, identify opportunities and set our direction.
One focused on strategic decisions and one focused on practical implementation, reviewing plans and working through challenges.
Relevant frameworks, templates, methods, software recommendations and examples I've used in my own businesses.
A private channel for focused strategic questions, with replies within two working days.
A shared space for priorities, decisions, action points, resources and progress.
I'll advise, challenge, share what I've learnt and help you make decisions. You'll be responsible for implementing them, with your team where appropriate.
£3,000 per month
Three-month partnership. £9,000 total investment, payable in monthly instalments. I only work with a small number of founders privately so I can give each business the time and attention it deserves.
Applications are reviewed individually to make sure I can genuinely help with what you're looking to achieve.
For established salon owners, educators and beauty business owners.
If you've got one specific decision, opportunity or challenge you'd like my help with, we can spend 90 minutes working through it together. Whether that's expanding your salon, launching an academy, developing a new offer or building a team, we'll look at your options and establish the most practical next steps.
£1,500One-off investment
Enquire about a Founder IntensiveThe Founder Partnership is designed for you if:
You don't need to be in the beauty industry. This isn't designed for brand-new business owners or founders looking for someone to manage their business on their behalf.
